Interior design finishes to communicate the excellence of made in Italy
19/10/2023 |
Milan, Casa Lago
“Today more than ever, it is essential to tell the story of our companies, our identities and Italian know-how” these are the words of Andrea Bazzichetto, president of EdilegnoArredo and CEO of HenryGlass – “A change is taking place: the interiors finishes sector is opening up to new collaborations, especially with the world of design“.
A vision that was explored in depth at the round table organised by FederlegnoArredo’s EdliegnoArredo, which was attended by Francesco Zurlo, Dean of the School of Design at the Milan Polytechnic; Demetrio Apolloni, Da Consulting; Daniele Lago, CEO & head of design at Lago Spa; and Gilda Bojardi, editor-in-chief of Interni.
Communicating effectively the work of SMEs and bringing people – with their stories – to the centre of the conversation is the right recipe to give value to the product by qualifying and enriching the entire supply chain.